How Often Should You Update Your Website?

A website isn't "set and forget" — but it also doesn't need constant work. Here's a simple, realistic maintenance schedule for a small business.

Update immediately when things change

Hours, prices, offers, contact details, and staff — keep these accurate at all times. Nothing erodes trust faster than outdated information.

Check monthly

• Test your forms and contact buttons.
• Review your analytics for what's working.
• Refresh photos or offers if needed.

Add content regularly

Publishing a blog post or updating a page keeps your site fresh, which both customers and Google appreciate.

Review yearly

Once a year, step back and ask whether your site still reflects your business and looks current. Small, regular updates beat rare big overhauls.

Ready to put this to work? Build your website free with Site9 — templates, an online store, blog, and payments built in, live on your own domain in minutes. No code required.